Desirous of Supporting a Business That Helps Small Businesses Succeed, Debra Ward Joins ActionCOACH Colorado as the Regional Marketing Director

ActionCOACH presents Debra Ward with the opportunity to utilize her love for helping businesses thrive through effective marketing

October 15, 2009- Michael Feinner, President of the Colorado region for ActionCOACH, today announced independent Marketing Consultant Debra P. Ward as the Regional Marketing Director.

Debra brings to her position 20 years of experience in marketing and new business development, public relations, graphic and web-based design, experience obtained by working with a variety of fortune 500 businesses in multiple industries. Debra served in key sales and marketing roles for the event and entertainment industry as well as work in hospitality, banking and non-profit organizations. Prior to joining ActionCOACH, Debra was instrumental in successfully doubling the annual sales at four different companies.

She is a graduate with honors with a BS Degree in Advertising from San Jose State, CA. In 2008, she became a Sole Proprietor and founded Dream Weaver Marketing in Reno, NV. She now works full-time with ActionCOACH in both Colorado and California as their ‘virtual’ Regional Marketing Director.

“Debra is a highly experienced marketing professional, providing over 20 years of valuable executive marketing experience in website optimization, marketing collateral design, public relations, and sales,“ says Feinner. “I can’t think of anyone better to coach our team in marketing in tough economic times than Debra because she is so versatile.”

Debra will work closely with the 14 talented ActionCOACH Colorado coaches to reach the goals of generating leads for valuable programs and resources (such as NASBA approved CPE workshops for CPA’s), building awareness of the ActionCOACH brand, and testing and measuring ideas and strategies to identify the most productive use of marketing fund dollars. In addition, optimizing websites and teaching coaches how to utilize new cost effective marketing tools and strategies with the goal of contributing to the Coaches’ continued expansion, progress, and resources (which are also helpful for their clients).

“Debra’s experience and incredible successes in business development, marketing, web design, PR, event production and advertising are a welcome attribute to ActionCOACH Colorado. Our coach and resource base is expanding allowing us to extend greater services and additional value to our clients,” said Michael Feinner.

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About ActionCOACH:

Michael Feinner began developing the Colorado region for ActionCOACH in 2001 and was awarded the prestigious North American Master Licensee of the Year in 2005. There are currently 14 ActionCOACH business coaches assisting Colorado business owners in building the businesses they desire. ActionCOACH is the world’s number one business coaching firm, with more than 1,000 offices in 26 countries. There are 14 ActionCOACH certified business coaches throughout Colorado.

Debra states that, "Without my greatest coach and mentor, I would never have achieved what I have today nor would I have believed that I could have reached the goals that I have. I believe that everyone, regardless of where they are in life, needs a coach or mentor. My special coach is my father, Ron Petersen, a Rocket Scientist and Strategic Planning Specialist. To him I give much thanks for holding me accountable for my actions and always making me strive to be even better."