|Brad Sugars, Founder|
Bradley J Sugars (born May 27, 1971) is an Australian entrepreneur and author with a passion for sharing his knowledge with those seeking to build a successful business. He is best known as the founder of ActionCOACH – a business and executive coaching firm that presently operates in 26 countries spanning six continents. He founded ActionCOACH (then, Action International) in 1993 in Brisbane, Australia. He franchised the company in 1997.
While developing his systems and tools, Brad taught marketing techniques and strategies to Robert Kiyosaki’s students in Hawaii. This inspired him to start his own seminar company and he stretched his one-on-one coaching practice to cover just about every industry and business category– his focus being family-owned small-to-medium sized businesses.
Even while he was an accounting student, Brad coached these businesses during his free time in all areas of operating a successful business.
Four years into his business, Brad’s team of coaches had more work than they could take on and the rapid growth of business coaching led the company’s expansion into Asia. This growth encouraged Brad to franchise Action International – following which Action built a network of offices in the United States, Canada and Europe.
When Brad started the company in 1993, business coaching was still in its infancy. Today, it is the second-fastest growing industry and ActionCOACH is ranked as the world’s leading international business and executive coaching franchise.
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